Working with CEOs, boards and private equity across brand, marketing and communications, to ensure success.
Brand Cohesion and Consistency = Brand Engagement
CLM works with clients across the brand, marketing and communications mix to set the company on the right path for business growth.
Establishing Brand Value
When it comes to communicating the brand or company benefits and value, it’s all too common to see businesses ticking a minimum number of boxes needed for incremental value, growth and ROI.
A consistent brand core with cohesive communication is essential to achieving brand engagement and growth. Far from being ambiguous disciplines, Marketing, Sales, Commercial Development and ESG should be joined-up, authentic, and multi-faceted to convey what an organisation is really about to achieve business objectives.
We believe businesses should walk the walk, instead of leaving it to mere talk.
CLM was formed to bridge the transitional gap: From where business are, to where they need to be, providing the relevant Brand, Marketing, Communications and leadership expertise to do so.
Whether addressing company or product sale, M&A, market leadership, partnerships or strategic market growth, CLM works with and on behalf of organisations to take them from their starting point to deliver and keep on delivering milestone business objectives.
SERVICES to join THE DOTS:
• Brand and Marcomms business audit and output
• Departmental and process audit and recommendations
• Marketing and Communications Strategy
• Positioning & Messaging
• Integrated Marketing and Communications planning
• Programme & process creation, set-up & leadership
• Full 360 marketing implementation direction and overseeing
• Outreach and contact strategy
• Horizontal and Vertical (sector specific) awareness building
• Process planning & recommendations for set-up and management
• Marcomms assets and tools assessment, identification and creation
• Agency assessment, tenders, appointment and on-boarding
CLM is about asking the right questions, stripping back legacy processes where needed, and linking the right business dots to achieve targeted and authentic engagement for increased ROI and business relevancy in light of organisational goals.